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  • August 9, 2016

    Death of the Salesman?

    DEATH OF THE SALESMAN…?

    One of my favourite movie scenes of all time is in The Wolf of Wall Street when Jordan Belfort (Leonardo Di Caprio) stuns his new colleagues by convincing a gentleman to invest a huge amount of money that he cannot afford into a stock that has no value. It is straight up daylight robbery, yet the whole team clap and whoop and the viewer is left to be dazzled by what a great salesman he is. But here is the thing – I think it is a fascinating insight into sales people today. It shows us the very methods that salesman use throughout life today – ultimately trying to manipulate the subject into doing what they want them to do.

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  • August 8, 2016

    How to use Instagram stories to improve your business

    How you can use Instagram stories to improve your business.

    Earlier this week, Instagram gave us all something we weren’t expecting. With the new update came a brand new feature – Instagram stories!
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  • July 9, 2016

    WHY INSTAGRAM IS THE MOST IMPORTANT SOCIAL NETWORK OF 2016

    WHY INSTAGRAM IS THE MOST IMPORTANT SOCIAL NETWORK OF 2016

    Instagram, the online mobile photo-sharing, video-sharing, and social networking platform was launched in October 2010. Since then, it has grown in leaps and bounds and is today one of the most in-demand social media platforms. Instagram is favoured by both millennials who are passionate about it because of its content-first format. Marketers who are out to generate brand-promoted content with photo-sharing app’s most fashionable social media influencers also love Instagram.

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